supply chain execution
The ability to move a product out of the warehouse door and into the hands of the end-user, it is a critical capacity that only brick-and-mortar firms bring to the B2B table. Dot-coms may have the technology, but they don't have the execution capabilities. This is why many dot-coms offer equity partnerships to wholesale distributors.
See also : supply chain management
NetLingo Classification: Online Business
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