shrink-wrap
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The plastic wrapping on packaged, off-the-shelf software that's sold in brick-and-mortar stores. Software packaging is considered outdated and has been mostly replaced by online sales and downloads over the net.
Shrink-wrapped software also refers to mass produced software, as opposed to custom-designed software.
See also : click-and-mortar pickling
NetLingo Classification: Online Jargon
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