permalink
a.k.a. permanent link, human-readable linkA URL that points to a specific blog or forum entry after it has passed from the front page to the archives. Because a permalink remains unchanged indefinitely, it is less susceptible to link rot. Most blogging and content-syndication software systems support such links. Other types of websites use the term permanent links, but the term permalink is most common within the blogosphere.
NetLingo Classification: Online Jargon
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