a.k.a. gen z, GenZ, generation m (multitasking), generation I (Internet), iGeneration, the net generation, the Internet Generation, pluralist generation, digital natives, end of echo boom
Marketers use these terms to categorize an audience into a particular demographic in order to identify the trends associated with that group. Educators also use these terms to describe an age group of students.
NetLingo Classification: Online Marketing
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